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There are only a few ways to differentiate yourself from the competition—quality, price, and great customer service.
The first two are tough in the extreme. Few companies can be beat on quality or price, and as a small business, you don’t have the economies of scale you need to do either.
However, you CAN provide amazing customer service—and it’s not as hard as you think it is. Today, we talk with small business owner +Beth Staub of +Adventure Auto Glass (adventureautoglass.com) about how to provide excellent customer service (and why it’s important).
Find Beth Staub
Beth is pretty much everywhere at all times, all seeing and all knowing (like any good teacher), but, if you’re trying to pin her down, I suggest you check these places.
Her websites: adventureautoglass.com and adventurephotostudio.com
All her Twitters: @AdventureGlass and @APhotoStudio
Oh, and one more thing…
Read Beth’s Awesome Blog Post about Customer Service
This is probably the best thing you’re going to read about the importance of customer service in your entire life.
Maybe an exaggeration, but I like to think of it as some cold, hard truth, but this is the blog post that inspired this chat. It’s great, it’s amazing, it’s awesome.
It will change your life.
Read it!