Social Media Articles

A person is using their thumb to navigate the Instagram app on a smartphone. Tips for using IGTV are available in this post.

Learn to Use (And Dominate) Instagram TV

March 7, 2019
A closeup of a variety of social media apps on a smart device — social media tools are critical for businesses and social media managers who want to juggle the plethora of social media apps available in the modern age.

The 13 Best Social Media Tools (For Beginners and Pros)

October 2, 2018
Doing a Facebook page audit will help you figure out who your target audience is and what your goals are. From small brands to big brands, this is the first step to having an effective Facebook strategy.

The Complete Facebook Page Audit — 90+ Point Checklist to Evaluate Your Facebook Page

September 20, 2018
When it comes to social media, engagement is far more important than pumping up your follower count. This image of a computer screen with various social media icons surrounding it reminds us that creating connections is what social media is really all about.

When It Comes to Social Media, Double Down on Engagement (And Forget Follower Counts)

August 23, 2018
Rich social media snippets can improve website traffic and social media engagement — and they're simple to set up, just as promised in this image from anyimage.io with someone creating a social media card on their computer.

How to Create Mind-Blowing, Rich Social Snippets, Like Twitter Cards (Infographic)

August 16, 2018
business-to-business advertising — two people talking

Stop Whining and Embrace Social Media for Business

August 3, 2016
Social-Media-Lead-Generation

Social Media Lead Generation — Generate Leads through Social Media with Robert Nissenbaum of Tactical Social Media

June 9, 2016
Facebook-Ad-Planner

Facebook Ad Planner — Why You Need It (and a Template to Plan it Out)

June 6, 2016
How-To-Create-A-LinkedIn-Profile-That-Blows-People-Away

How to Create a LinkedIn Profile that Blows People Away (with Debra Jason)

March 31, 2016
Instagrammin'-For-Small-Business

Instagram for Small Business — Instagramin’ With the Best of Them

March 12, 2016