Aye, that is the question — figuring out how to use LinkedIn for business ventures, especially when you’re first starting out (and have few connections), can seem impossible (and not worth the effort). LinkedIn is the largest professional networking site on the Internet today, but is it worth getting on? Let’s explore. When choosing what […]
How to Use LinkedIn for Business — To LinkedIn Or Not To LinkedIn Read More »
When you start building your business, you know long before you begin that you’re going to need a website. And since you’re just starting out, chances are you’re looking for some seriously affordable website design — the budget is pretty tight, after all. You might feel like it’s something you can do on your own,
LaunchPad — Affordable Website Design With Your Friendly Neighborhood Marketer Read More »
You may have heard someone tell you that you need to upgrade your WordPress website. What they really mean is that you need to update your website software. If you’ve got a WordPress website, getting a WordPress upgrade (or update) is easy, simple, and typically costs you nothing. So why bother with it? You’ve seen
WordPress Upgrade or Update? Why Updating Your Website Will Save You Time and Money Read More »
Email marketing is the king of digital marketing, and email marketing strategy should be at the top of your digital marketing strategy list. Email marketing is how digital marketing all began in the ancient days of AOL and Lycos. You probably have some email lists that you’re using already, but not all email lists are
Email Marketing Strategy — Hail to The King (of Marketing) Read More »
When you hire us to craft a custom web design for you, it’s the beginning of a complex process. That doesn’t necessarily mean long or difficult—we can get that website out to you in a matter of weeks—but it does mean that we have to create a strategy that involves many different aspects of your
Get A Custom Web Design to Increase Your Brand's Presence Online Read More »
Let’s orient ourselves — what is strategic marketing, and (more importantly) what makes it different from that good ole’ fashioned marketing that was good enough for my grand-pappy dad gum it? Strategic marketing has a lot of definitions, but I like this one best from Saurabh Kumar Jha on Quora in answer to the question,”what
What Is Strategic Marketing Going to Do For Your Business? Everything Read More »
When you’re trying to do good B2B lead generation, you may sometimes feel like you’re shooting in the dark: you’re never quite sure if your shots are hitting the mark or not. Even if you are looking at all your metrics and watching where people are coming from, it’s very possible that it was a
3 Methods of B2B Lead Generation Using Content Marketing Read More »
Marketing ideas for small business owners can be tough to come by. Sometimes it seems like there’s a million and one ideas out there (and there are). Having so much to choose from is almost worse than having nothing to choose from. You don’t even really know where to begin. If you’re looking for marketing
5 Cost-Effective Marketing Ideas for Small Business Read More »
Social media campaign ideas can be tough to come up with, especially for small businesses. There are a lot of ideas out there on the web, but most of them are pretty expensive and not exactly the kind of thing a small business has the time or resources to implement. Part of the problem is
Social Media Campaign Ideas for Small Businesses Read More »
So you’ve been plugging along for a little while now, and your business seems to be leveling out. All the craziness of setting up a business has worn off, and you’re starting finally get some regular orders trickling in—you’re finally starting to settle into something sort of resembling a routine. You even have a
Business Growth Strategies for Small Businesses Read More »